London, 22 August, 2016MIPIM UK has teamed up with FUTURE : PropTech* to launch the inaugural hackathon at this year’s event, with over £15,000 worth of prizes to be won. #HackRealEstate will bring together Real Estate professionals with coders, software developers, UI / UX designers, marketers and technology innovators to create products and apps that can enhance and improve the property sector.

The hackathon is part of a major focus on the emerging proptech sector at MIPIM UK in 2016. Through the ground-breaking innovation forum, MIPIM brand has become a key launch pad for forward-thinking companies to promote innovative ideas and products related to real estate, including 3D visualisation tools, software, property management, building technologies, sustainability, BIM, crowdfunding and data analysis.

Anyone with a bright idea or the technical skills to transform the real estate industry is eligible to enter the competition which will take place live at MIPIM UK from 19th – 21st October. Day 1 will see a series of quick fire pitches from the ‘idea generators’ who will try to convince the rest of the participants to join their team and turn their idea into a working prototype. After the teams are formed, the participants will then have until Day 3 to develop their prototypes and present to the judges on the main stage. Delegates and journalists are invited to watch and engage with the teams as they develop their ideas.

The themes that will be tackled include how to help ‘generation rent’ get on the property ladder, smart technology in buildings and cities, the impact of blockchain & bitcoin on property transactions and how tech will impact the future of property search.

“The hackathon is an exciting new addition to the MIPIM UK programme. This year sees a heightened focus on the technology and how it will change the real estate industry in the years to come. It’s going to be fascinating to see what tools and technologies the teams come up with in just 2 days.” commented Simon Rhodes, Managing Director, Reed MIDEM UK.

Further information and registration details are available on the MIPIM UK website: www.mipimuk.co.uk/discover/innovation-forum

MIPIM UK will take place on 19th-21st October 2016 at Olympia, London. FUTURE : PropTech

Note to editors:

MIPIM UK is the largest domestic exhibition and conference for property professionals, providing a marketplace for UK players and international investors to meet, discuss projects and opportunities and to do business. The three day event takes place at Olympia from 19th-21rd October 2016.

MIPIM is the world’s property market is the leading and largest global property event.  The four day event takes place annually in Cannes every March. 23,500 delegates attended in 2016 with 4,800 investors, and 90 different countries being represented.

Founded in 1963, Reed MIDEM is an organiser of professional, international markets that are essential business platforms for key players in the sectors concerned. These sectors are  MIPTV, MIPDOC, MIPCOM, MIP CANCUN and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM UK, and MIPIM Japan for the real estate industry and MAPIC, Retail Real Estate Market brought by MAPIC in Shanghai and MAPIC Italy for the retail real estate sector.

Reed MIDEM is a division of Reed Exhibitions, the world leader in event organisation, with over 500 events in 30 countries. In 2015 Reed brought together over seven million active professionals around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific, and Africa and organised by 40 offices and agents located. Reed Exhibitions 43 key industrial sectors, through events for professionals and the general public, and is part of Reed Elsevier Group plc, a world leader in the publishing and dissemination of information. www.reedexpo.com  

FUTURE : PropTech:
*FUTURE : PropTech is well established as the leading event dedicated to technology innovation occurring in the wider Property / Real Estate sector. FUTURE : PropTech brings together the most important people in PropTech & the traditional Property Sector to meet new business partners, launch brands, hear from thought leaders and gain up-to-date insight on the latest disruptors and innovators. www.propertytech.co